About Thy Hà

Thy Hà (she/her), known as Hà Mai Thy in Vietnamese, is a designer and researcher specialising in web design, type design, and cross-cultural design. Born and raised in Sài Gòn, Việt Nam, she now lives and works in Naarm (Melbourne), Australia.

She splits her time between building websites that support complex user needs across healthcare, education, and cultural institutions, and her type design practice Mai Type, where she collaborates with foundries and designers to develop Vietnamese-localised typefaces. Through both her design practice and research, Thy investigates how design traditions migrate and adapt across cultures.

Recognising type design as a Western-centric discipline, she aims to close the gap between local typographic traditions and established Western design standards. Her collective work spans from preserving Vietnamese typographic heritage with Lưu Chữ to being part of Counter Forms, a platform for emerging antipodean designers. In 2021, she was a finalist for the Malee Scholarship, which empowers women of colour in type design.

Currently, Thy's researching how Cooper Black became a national phenomenon in Vietnam — somehow, it just did.